Until now, there hasn’t been an app built around what may be the most important sign of compatibility: Bacon preference.
Sizzl, Oscar Mayer’s new dating app, pairs up singles based on their answers to Bacon-themed questions. Users connect through Facebook and answer a brief survey that weighs factors like meat of choice and preferred level of Bacon crispiness. The iOS app then couples customers with nearby Bacon-lovers. But instead of swiping left or right, Sizzl offers the more subjective option of holding down a button for a certain amount of time to indicate level of interest. (Because does anyone on a Bacon-themed dating app deserve a left swipe?)
The marketing stunt functions like a real dating app, allowing users to specify preferences for age and location. But when it comes down to it, a passion for smoked meat is the number one factor.
courtesy of: http://mentalfloss.com/article/68632/dating-app-matches-singles-based-their-love-bacon